Earned Media 101 Webinar

Are you unfamiliar with earned media or could use a refresher? This webinar will provide information on how, and when, to incorporate earned media into your tobacco-control efforts, insights into how journalists work, tips for conducting outreach, preparing for interviews and much more. You can find the slides here. If you have questions or would like help with your earned media efforts, please contact Alison Reidmohr, SE2 Communications or your POC.

The recording and related materials are available below.